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Starting Your Home Business Without
Going into Debt -- Cost-saving Tips For
Starting a Financially-Savvy Home
Business

One of the most common obstacles many
home-business owners face is trying to
start a new business on a limited
budget. The first few years of a
business are usually the hardest
financially. Some women leave full-time
careers and substantial salaries to
start a new business. Other women start
home businesses as stay-at-home moms
wanting additional income to support
their family as well as a professional
outlet to balance their diaper-changing
days.

In either case, starting and running a
home-based business takes money. How
much money, will depend partly on you
and the type of business you choose to
run.

Here are some money-saving tips to help
you start your home business without
going into debt:

1. First, do your own market research.
Find out what the competition is and if
there are enough potential customers to
support your business. Also determine
the correct pricing for your product or
service. You don't want to price it too
low or too high. Find out what similar
businesses charge and what they offer
for that price.

2. Look for other non-competitive
businesses that target the same market
and do some co-op marketing. For
example, a virtual assistant can team up
with an accountant to market one
another's services in their mail-outs,
invoices, print ads, etc. It's a great
way to double one's marketing efforts
while splitting any advertising costs.

3. Barter or trade your services for
other products or services you need.
Associations and organizations are not
only great places to network; they are
also great for finding businesses that
offer services and products you need.
(Be sure to check with your tax
professional for tax issues involving
bartering and trading.)

4. If you have small children at home,
find another home-based working mom to
swap babysitting with. By swapping with
another mom, both can work on their
businesses without adding to their
childcare costs.

5. If you hire sales help, pay by
commission only so you only spend money
if you make money. A salesperson can
increase your sales without adding any
up-front fees or salaries.

6. Ask for referrals. What better way to
save marketing and advertising dollars
than using word of mouth. When you have
a satisfied customer, don't be afraid to
ask for a testimonial or if they know
others who may need your product or
service. People like to help others
especially new businesses trying to
succeed. Another great way to encourage
referrals is to offer a discount or
special offers for any customers who are
referred to you.

Rebecca White, Owner of
(HealYourselfTalk) Heal Yourself Talk
Radio and (HealthPodcastingDirectory)
The Health Podcasting Directory of
Sylvania, Ohio, offers some additional
money-saving tips:

*Look for web hosting companies that
offer web design discounts when you
purchase web hosting from them.

*Set aside an advertising budget each
month. Find websites that are in your
niche market and advertise with them for
at least three months to test your
response. Even if you can only invest
%5 a month, a well placed %5 ad is
better then sporadically spending %5
here and there.

*Write articles in your area of
expertise and submit them to websites
catering to your target market. You can
also send your articles to article
directories.

*Do online chats to show your expertise.
The hottest chat room around now is the
audio/text chat room which allows you to
talk to those in the room using your
computer microphone.

Sue Anderson, Training and Development
Consultant and Owner of (ChangeHappens)
Change Happens in Pleasanton,
California, offers her money saving
tips,

*Design your own business cards and
letterhead by using free templates from
the Internet like those found on
Microsoft.com.

*Only buy office equipment that you
really need not what you want -- that
will come later.

*Create your own website. You can buy
templates online that are professionally
done and that will not sacrifice your
image. After you get established, you
can then have it designed by a
professional if you wish to enhance your
image further.

*Before you purchase anything, research
products and services on the internet
and shop for the best price. There are
several sites that offer price
comparisons such as Yahoo! Shopping.

These money-saving ideas should help
with your budget but new business owners
also need plenty of drive and
determination to succeed. It takes time
to develop and grow a business so be
patient and give it all you've got!

Lesley Spencer Pyle is the founder and
president of the HBWM.com, Inc. Network
which includes Home-Based Working Moms(
Home-based working moms
) and
HireMyMom.com (HireMyMom). Pyle has been
featured in numerous publications
including Forbes, Entrepreneur, Wall
Street Journal, USA Today, Parenting,
Dr. Laura's Perspectives, Family PC and
many others. She has 4 children ages 18
months to 14 years and has been working
from home since the first baby was born!

Copyright 2008 by Entrepreneur.com Inc.
All rights reserved.

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One of the most common obstacles many home-business owners
face is trying to start a new business on a limited budget.
The first few years of a business are usually the hardest
financially. Some women leave full-time careers and
substantial salaries to start a new business. Other women
start home businesses as stay-at-home moms wanting
additional income to support their family as well as a
professional outlet to balance their diaper-changing days.

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Originally posted 2009-04-27 11:51:07. Republished by Blog Post Promoter

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